Our Blogs

  • TELL US WHAT YOU THINK

    For those of you who have bought your ATK on Amazon, you've always been able to rate both our karts and our service and many of you have done so.  We're proud to have a 5 star rating for both!  So we thought that we should give those of you who purchased from our ATK website the same opportunity and, as from this weekend, you can now do so.   All you have to do is go to the relevant product page and click on the "write a review" link and the rest is easy.  So please tell us what...

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  • WE ARE SO CHUFFED, WE HAD TO SHARE THESE AMAZON REVIEWS!

    5.0 out of 5 stars I highly recommend this go kart, 17 Mar. 2015 By  K. Mercer "kenny" (Wirral) - See all my reviews(REAL NAME)    Verified Purchase(What is this?) This review is from: ATK All Terrain Kart Classic (Misc.) I highly recommend this go kart. I bought it for my boys for Xmas and the hours of fun we've had on it is immense. It is well built and sturdy too. It's a bargain too given the prices 5.0 out of 5 stars Five Stars, 16 Jan. 2015 By  Ian Germany  Verified Purchase(What is this?) This review is from:...

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  • WE'RE THE #1 BEST SELLER ON AMAZON

    Yes folks, it's official!   As of this moment the ATK Classic is the #1 best seller on Amazon UK for children's karts. We couldn't have done it without your support, so a big thank you from the ATK team. This is only our second year of trading so it's really good to have achieved this already, especially amongst other well established manufacturers.  Amazon buyers have also given us some great product reviews and also said some pretty good things about our service: Recent Feedback: 4.7 stars during time selling on Amazon.  Here are some of the reviews: 5/5: "Grandson...

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  • SAFETY TESTING

    Safety testing is a crucial part of the development process of any toy.  Designing toys that appeal to children can be a challenge but making sure that they are safe is vital.  The days of the Kite Mark are long gone; it's now EU Directive EN71 and the "CE" Mark that are required before you can sell your toy in the European Market.  And even in the days of the nanny state, no-one would argue that it's sensible.  In the case of the ATK it doesn't make the product any less fun - it just makes it safe. There are...

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  • GETTING READY FOR LAUNCH

    The next few weeks were pretty frantic, with so many things having to be done simultaneously. Yucca, our Digital Agency, were busy building our website but, to do this, they needed photography.  We spent a fantastic day at Ashton Court in Bristol shooting still photos and a video with the help of three willing test-pilots.  We were keen to demonstrate the versatility of the ATK and show it going down grassy slopes and being scooted along on the level - our photographer, Jim, did a fantastic job. The children were on their karts for 6 hours and loved every minute...

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